Los Angeles








BASIC.SPACE



Basic.Space is a curated marketplace for fashion, design, art, and culture — connecting a global community of creatives, collectors, and brands through rare objects, limited releases, and IRL experiences.

Our strategy was built around making the platform feel less like a traditional marketplace and more like a cultural world people could enter.

Rather than relying on overly produced social content, we focused on organic formats with a clear point of view: artist studio visits, seller spaces, product arrivals, Polaroid 600, FP-100C, film imagery, short-form video, moodboards, and editorial-style recaps.

The content was structured around four pillars: Discovery, Authenticity, Curation, and Access.

Discovery introduced people to new objects, sellers, spaces, and visual references. Authenticity gave the audience more context through tastemaker interviews, seller stories, designer features, architectural references, and longer editorial moments. Curation brought together objects, rooms, drops, guest edits, and team picks in a way that felt considered rather than commercial. Access opened up the brand’s world through event recaps, exhibition announcements, and previews of where Basic.Space was heading next.

The result was a social strategy rooted in taste, context, and cultural discovery — content that felt natural to the audience while giving the brand a clearer editorial voice.Follower Growth
+218% (+10,000 followers)


Organic Engagement
+286% (124K interactions)


Impressions
+4,175% (6.1M+ views)


Reach
+3,084% (16M+ accounts)



Basic.Space Los Angeles
2026
Basic.Space Los Angeles brought the platform’s IRL-to-URL marketplace to the Pacific Design Center in West Hollywood, connecting fashion, art, design, and culture through a curated mix of sellers, galleries, brands, artists, and collectors. Anchored by Paul Rudolph’s Walker Guest House, the event generated 3.3M views, reached 1.1M accounts, and drove 44K interactions through a shoppable cultural experience built around rare objects, immersive installations, and the world of Basic.Space beyond the app.







Basic.Space London
2026Basic.Space London marked the platform’s first international IRL-to-URL experience, taking over The Old Selfridges Hotel with a curated world of design, art, fashion, and sound. Bringing together artists, galleries, designers, brands, and collectors, the event generated 1.5M views, reached 285K accounts, and drove 29K interactions through a shoppable cultural experience built around discovery, rare objects, and the creative energy of the city.




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